Tuesday, 8 September 2009

12 recession busting tips (part 2)

virtual office
7. Wifi. If you have an office, rather than having structured cabling, think about implementing Wifi. When Wifi was first introduced as a solution at the start of the decade it was unsecured and ropey to say the least. However, new Wifi can broadcast strong signals of a good range securely thus negating the need for costly structured cabling. This also gives you the option to move your staff around freely and increase your network base without having to install another network point.

8. Empower your employees. We all know in times of recession that stress levels in work are dramatically increased, as targets become harder and harder to attain. However, if you’re constantly brow beating your staff and telling them they are under performing then they will under perform and will soon become demoralised eventually sinking into the vicious circle so many companies are now facing. However, empowering the staff you have and making them feel valued doesn’t cost anything and will, even in the face of adversity, generate better productivity and raise the moral of the staff. “Happy staff are productive staff”

9. Cleaning. It’s easy to consider your cleaning costs as minimal i.e. £300 per month. But when you’re looking to cost cut then this should be in your arsenal. Empowering staff to empty their own bins, clean their own cups and simply take turns on hovering the office can easily reduce this luxury cost from £300 per month to a mere £10 per month.

10. Marketing & Virtualisation. Online marketing and media is far cheaper than using the traditional magazine and press method. More and more people are using the internet and when they search for a particular product or information most people type it into Google. Spending money with an online PR company and SEO company could save you thousands of pounds over a year in advertising and paper marketing.

11. Postage. Keeping people informed of your products and news releases isn’t easy. Most companies do this through postage; however, complimenting your virtual office and virtual solutions, this could be done using emails electronically. A bulk e mailer will cost you approx $30 per month and not only will you save on postage but also paper, printing and probably design costs. Since your using emails, why not email your invoices along with a read receipt to make sure your client has received it.

12. IT. This is one I would always recommend as the computer equipment you use can slow down your productivity, frustrate your staff and most of all keep the customer waiting thus increasing your phone bill. Keeping up to date with the latest computer equipment is not essential because new technologies come out every day, however, keeping them virus free, memory abundant and ensuring that they work smoothly with the software you need will go towards guaranteeing high delivery standards and reducing indirect costs.

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